You are your job, and your job is you and you better act that way


Peter Shankman wrote what is sure to be a much-discussed, linked to, forwarded and debated piece for PR Week. One thing it should not be is questioned. He’s so correct.

We are no longer one person “at work,” or, “on the job” and a different, separate, unaccountable one “at home,” or “in my private life.” You have no private life.

http://www.prweekus.com/you-have-one-brand–not-personal-or-professional/article/236617/?DCMP=EMC-PRUS_Daily

The corollary therefore becomes, a crisis in your private life becomes a crisis in your professional life. Look around. Ten or 20 years ago, a public transgression usually met with suspension with pay, or, no professional action pending the outcome of a criminal or civil case. Now most companies fire first and ask questions later. [See: Service, U.S. Secret]

In some extreme cases, this flows from the professional to the personal as well. Bernie Madoff didn’t have a lot of friends after his scheme collapsed. I suspect that a great many “friends” of disgraced GSA administrator Martha Johnson don’t return her calls any more.

But mostly Shankman is warning us about us. First, don’t behave badly. But if you do behave badly, don’t post pictures, Tweet it and check-in via Four Square from the county jail.

Take presidents as the ultimate indicator of these changes. It’s fairly well-known and documented that Franklin D.  Roosevelt, Dwight D. Eisenhower, John F. Kennedy and Bill Clinton did not have monogamous marriages. At the time “everyone” may have known or suspected that, but few made it public. [How quaintly ironic was the attention given to the now 70-something woman JFK seduced as an intern writing a book about her experiences 50 years ago?].

If that were to happen in this White House, the intern would have completely revised her Facebook timeline after the first tryst to exclaim her love for Barack Obama, in outrageous detail.

This is an admonition many parents make to their children. Scenes of inebriation, speeding, dangerous behavior and the rest — the whole Jackass-Hangover syndrome — have no place where anyone but you can find them. And this goes for parents too.

Shankman told you this. We’ve added our backing to the warning. You are where you work and work is who you are. Don’t forget it. A crisis is one place is a crisis in another.

Advertisements

About steveoncrisis

The content is about crisis management and mismanagement in a digital age. It comes from Steve Bell, who spent 30 years as a journalist for the Associated Press and as managing editor and editorial page editor at The Buffalo News. He is now Partner/Director of Public Affairs at Eric Mower and Associates, one of the nation's largest independent advertising, integrated marketing and public relations agency with six offices in the Northeast and Southeast.
This entry was posted in Uncategorized and tagged , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s